Ghostwriting

We work with business people to turn their great ideas into words, from books and newsletter to white papers, blog and tweets. Putting your name to coherently-written copy of whatever length can make a vital difference. Why? Because the written word gets the message across, connects to customers/clients and can be the passport to many other opportunities, both personally and professionally.

 

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Inside the Mind of the Shopper, Herb Sorensen, Wharton, 2009.

We helped Herb produce a ground-breaking look at shopping through interviewing, drafting copy and detailed editing.

 

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Marketing the Professional Services Firm, Laurie Young, Wiley, 2005.

This involved interviewing, writing, editing and finding relevant case studies to produce what is now a staple of marketing libraries.